BROW BAR & more is a beauty salon chain specialized in make-up and eyebrows stylization. Our mission was to make it more known on the market. The goal of this campaign was to attract new clients and to increase brand awareness.
We did it with the help of two of the most popular vloggers from Romania: Christina ICH and Laura Giurcanu.
PUBLIC: 568k followers.
REACH: around 110k on each video from Instastories; around 75k on the video/photo from feed.
ENGAGEMENT: 5800 likes, 3000 comments.
The @browbar_more account raised from 4700 followers to 9200.