HOUSE_BRAND | Makeover Buro

HOUSE_BRAND

HOUSE_BRAND

Branding & Profile Management

HOUSE is a clothing brand for cool teenagers. House collections are meant to satisfy both those that love the urban style and those that are more into vintage.

"Our task was to make it more known on the romanian market with the help of micro-influencers. Also, for engaging the community, we made a GIVEAWAY. You had to come together with your BFF in HOUSE stores and post a photo of the chosen outfits under the #StyleMyBFF & #MyHOUSEbff hashtags.

RESULTS:

7 influencers
PUBLIC: 53,067 followers
IMPRESSIONS: 58,671
More than 30 posts about the HOUSE brand (instastories, posts on feed, blogposts etc.)
AVERAGE ENGAGEMENT of 4,03%
1 GIVEAWAY

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